Simrah brings critical analysis and creative thinking skills to deliver sustainable solutions for clients. 

Prior to joining Camber, Simrah led organizational development and social impact projects at Ibtida-e-Tadbir; an adult literacy program that she founded for underprivileged women in Pakistan. She also developed the business model and refreshed organizational infrastructure for ZNotes, an EdTech startup aiming to minimize education inequality. In the realm of business strategy, Simrah most recently worked with A.F.Furguson (PwC) where she conducted industry wide financial analyses focused on delivering key insights and industry trends. 

Simrah graduated from King’s College London with a Bachelors in Business Management. After a brief time back in Pakistan, she has moved to the Bay Area. She is excited to explore California and plans to spend her free time hiking, trying adventure sports and enjoying live music.